Watercress is relatively easy to grow, especially in the right conditions. Watercress thrives in moist conditions and can even be grown hydroponically, and once established, it requires minimal care beyond keeping the soil consistently moist. It should be sown at the correct density on a suitable growth medium and grown in an environment with the recommended temperature, humidity and photoperiod. Growing and selling watercress can be a lucrative venture for several reasons. Watercress is a popular choice among health-conscious consumers and is often sought after by chefs for its freshness and versatility. Its reputation as a superfood and its culinary appeal often command premium prices in the market, and you can target various customer segments, including restaurants, health food stores, and individuals looking for nutrient-rich greens. Watercress has a relatively short growth cycle, allowing for multiple harvests in a season, which can translate into quicker returns on investment, and with the right conditions, watercress can be grown year-round, ensuring a consistent income source. Watercress is a nutritional powerhouse packed with essential vitamins and minerals. It’s notably rich in vitamin K, vital for blood clotting and bone health. Additionally, it provides significant amounts of vitamin C, an antioxidant that supports the immune system, and vitamin A, essential for vision and skin health. Watercress is a good source of calcium, necessary for strong bones, and iron, which aids in oxygen transport within the body. Furthermore, it contains phytonutrients like flavonoids and carotenoids with potential health benefits. Watercress has a peppery and slightly bitter flavour with a hint of earthiness. Its taste is often described as a cross between rocket and mustard greens but milder.